Here’s a neat little reference post for me from The Brothers Brick about knowing your audience, the starting point for crafting almost any message.
It is always worth hearing again…this time in a slightly different context.
Here, two people look at the same image of a nifty LEGO spaceship:
 My thoughts were:
- Whoah, neat.
- Dig the colour blocking.
- Nice greebling.
- But it seems he ran out of pirate hooks – he’s missing one on the front.
- And the x-pod is integrated pretty well.
I’m a 23 year old male Swede, semi-blond, both parents alive, adult fan of LEGO for six years.
I asked my friend to do the same. Here’s what she got:
- Ooh, blue.
- And chunky.
- It has a lot of dots on it.
- Looks like a fish face.
- A fish face that’s smiling, even.
Speaking of communications and knowing your audience, I added the link to “greeble” here. If you pick almost any topic, you’ll be sure to find a bizarre subculture willing to support it. Apparently, there is a huge community of adult LEGO builders out there. They, of course, have their own lexicon. Nifty.
sounds like the lesson here is blue is popular and so are greeblings, no matter what you call them. 🙂